How to use Digital Content to Gain the Trust of Potential Clients

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Bappy
Posts: 6
Joined: Thu Jul 28, 2022 8:35 am

How to use Digital Content to Gain the Trust of Potential Clients

Post by Bappy »

Content marketing is one of the best ways to build trust with your potential customers . However, it is highly undervalued by companies or brands. Generally, what is published is what is sold, which is not bad because you have to sell, but you also have to make the public empathize with the company. With this we are not just talking about posting a good morning, happy mother's day, happy father's day or merry christmas, no!...

publishing this is not content marketing. These are just filler posts but they do not add any value or generate trust with your customers because phone database anyone can give them good morning. Content Marketing can be much more effective by publishing things like, for example, the day to day of your office, advice like the ones I am giving or anything that differentiates you and makes your client think «yes, that seems so He knows what he does" We can do all these kinds of things through videos, newsletter blog articles, etc. But, for a Content Marketing strategy to really work, we must get out of our head the commercial mentality that tells us to sell, sell, sell;

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what we must do is adopt a new mentality where the important thing is to add value , add value, add value. From experience I can say that when you carry out strategies focused on adding value, the money automatically comes directly to you. If you want to learn how to do digital marketing strategically, I invite you to download my free ebook . If you want to delve deeper into digital marketing, subscribe as a premium member of the Pixel.do Academy, taking advantage of the limited offer of a 50% discount in your first 3 months. Start your membership here .
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